LAGIC
Lead Audience Growth Intelligence Computing
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SaaS (Software as a Service)

Software delivered over the internet as a subscription rather than installed locally.

Full definition

SaaS is the dominant software distribution model since the mid 2010s. Customers pay recurring subscription fees to access cloud hosted applications. SaaS economics typically favor low churn and high customer lifetime value, making lead generation and retention central operational concerns. Most modern SaaS companies operate on monthly or annual subscription plans with usage based tiers.

Related terms

Outbound (Sales)

Sales motion where the seller proactively reaches out to prospects....